“As goods and services become commoditized, the customer experiences that companies create will matter most.” ~Joseph Pine and James H. Gilmore
Today I’m joined by Dennis Moseley-Williams who is one of only two certified Experience Economy in the financial services industry.
In this episode, Dennis shares why customer experience is an advisor’s best marketing strategy + how to put this concept into action.
If you’ve joined the members-only section at taylorschulte.com, Dennis will be joining us for marketing office hours this month on Thursday, August 27th.
We’ll be continuing today’s conversation and diving deeper into actionable strategies advisors can adopt to improve their customer experience.
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Resources Mentioned
- Dennis Moseley-Williams
- The Experience Economy By Joe Pine
- The Dental Spa