Today I’m talking about media and press releases.
Specifically, I’m sharing:
- How my firm approaches our media strategy
- Our step-by-step process for writing + marketing press releases
- How these activities fit into our marketing wheel
If you’re a financial advisor interested in improving your media and press release strategy (without hiring a PR agency!), today’s episode is for you.
- Join My Advisor Marketing Email List!
- 2 Ways I Improved by Advisor Website SEO (And How You Can, Too!) [Kitces.com]
- Define Financial:
- EIAM Episode 20 – Importance of Linking to Media Hits
- Business Insider Example
- Tracking Media Hits:
- Press Release Distribution: