In today’s episode, I’m sharing four things I have been working on recently:
- Sonic branding. How we all can up our audio and video marketing to stand out in a noisy content world.
- Back to basics marketing. All the details of a snail marketing experiment we will be deploying this summer.
- Blog/website page optimization. The exact steps I take with each blog post to help improve its organic search visibility.
- A lesson in repurposing content. How a recent podcast episode became the cover story for a highly regarded industry publication.
As a bonus, I’m also sharing an easy-to-implement hack I use to mitigate FOMO and avoid feeling overwhelmed about marketing.
How to Listen & Subscribe
Resources
- Stay Wealthy:
- Gary V:
- Snail Mail Marketing Campaign (will upload cover letters soon)
- Blog Post Optimization
- Investment Policy Statement (IPS) [DF Blog Post]
- Yoast SEO
- On-Page SEO Checklist
- Pat Flynn: